Apple's latest iPhone 17 series has officially launched its first sales, and its market performance has far exceeded expectations. Data from an e-commerce platform shows that within just one minute of pre-sales opening, sales across the entire series surpassed last year's all-day sales record for the iPhone 16 series. According to first-sale data leaked by digital bloggers, the standard iPhone 17 performed particularly well, with first-sale sales reaching 185% of the same period for the previous generation.
In terms of specific models, first-sale sales of the iPhone 17 Pro were roughly on par with those of the iPhone 16 Pro, at approximately 100% of the previous generation; while the iPhone 17 Pro Max performed exceptionally well, reaching 150% of the same period for the previous generation. Overall, first-sale sales of the iPhone 17 series increased by approximately 30% year-on-year compared to the iPhone 16 series.
Market analysts believe that the iPhone 17 series's strong sales are primarily due to its "increase in quantity without price increase" strategy and significant product upgrades. The standard model debuts a 120Hz ProMotion adaptive refresh rate screen, 256GB starting storage, and the next-generation A19 chip. The imaging system has also been upgraded to a 48-megapixel main camera, significantly enhancing product capabilities while maintaining the same price range as its predecessor.
Industry reports indicate that early demand for the iPhone 17 series has far exceeded even the most optimistic market estimates, with overall sales significantly increasing compared to the previous generation. Spurred by this positive news, Apple's stock price has continued to rise strongly in the capital market. Analysts predict that once Apple's AI features successfully launch in China by the end of the year, iPhone sales will reach a new level.