faraday future (ff) recently announced that calvin gong, president of pinnacle real estate group, will officially deliver the next-generation ff 91 2.0 futurist alliance on october 8. pinnacle, one of the largest chinese-american real estate brokerages in southern california, will not only become the new owner of ff but also participate in brand development as a co-founder. this partnership marks the official launch of ff's innovative b2b2c model and paves a new path in the luxury electric vehicle market.
headquartered in southern california, pinnacle real estate group has three branches and more than 1,000 real estate agents, covering a wide range of fields including residential sales, commercial real estate investment, and property management. jia yueting, founder of ff, emphasized that the collaboration with pinnacle on the fx superone project demonstrates the potential of the b2b2c model as a "disruptive user growth engine". according to reports, the two companies signed a non-refundable deposit and an optional pre-order for 1,000 fx superone vehicles in june this year.
this partnership will create the world's first commercial model that deeply integrates ai-equipped electric vehicles with the real estate brokerage industry. ff will leverage pinnacle's real estate network to achieve cross-industry integration and build an asset-light, co-creation, and shared user acquisition platform. jia yueting stated that this innovative model is particularly important at the critical stage of fx superone's market launch and is expected to rapidly accelerate ff's user acquisition.