In July 2025, Chinese mobile game developers performed impressively in the global market. Sensor Tower data shows that 32 Chinese developers made the top 100 global mobile game publisher revenue list, collectively raking in $1.95 billion (approximately RMB 14.016 billion), accounting for 34% of the total revenue of the top 100 publishers. This achievement further demonstrates the crucial role of Chinese developers in the global mobile game market.
Tencent, driven by the strong performance of flagship titles such as "Honor of Kings," "Games for Peace," and "PUBG MOBILE," saw its global revenue increase by 20% month-over-month, maintaining its top position among Chinese developers. Diandian Interactive, driven by the outstanding performance of its strategy game "Kingshot" and the synthesis game "Tasty Travels: Merge Game," achieved a 10% month-over-month revenue increase, maintaining its second place on the list. "Kingshot" surpassed $50 million in revenue for the first time in July, demonstrating strong growth momentum.
NetEase and miHoYo also performed exceptionally well. NetEase's "Egg Party" doubled its revenue in July, driven by its third-anniversary celebration, driving a 23% month-over-month increase in the company's global revenue, securing third place. MiHoYo's "Honkai Impact 3rd" saw its revenue surge 325%, reaching a new high since 2025, thanks to the version 3.4 update for "Honkai Impact 3rd," securing fourth place on the list.
Overall, Chinese mobile game developers demonstrated strong market competitiveness in July. As the summer holiday season heats up, leading developers are further consolidating their advantages through version updates and marketing campaigns, while emerging products are also breaking through in their niche markets, injecting new vitality into the industry. Whether Chinese developers can maintain their growth momentum in the global market will remain a topic of continued interest.
